Simon, Founder of Motivka

Data & AI Solution Consultant

Hello, I'm Simon!

My goal is to help knowledge workers, freelancers and growing businesses figure out what AI can actually do for them, without the hype and without the confusion.

Simon, Founder of Motivka

My Journey

From academic theory to practical AI

2019

Master's in Data Science

I began just after the Transformer paper that would eventually power the chatbots we have grown to love was published. For years, I studied how data science models worked, including language models: the theory, the maths, the incremental improvements. Fascinating, but it felt academic.

Late 2022

ChatGPT is released

Suddenly, an application of the technology I'd been studying became one of the fastest growing products in history. I couldn't see exactly where it was heading, but I knew I wanted to follow.

Now

Building Motivka

Based between Melbourne and Prague, I've been skilling up by creating micro-projects that will eventually contribute to Motivka, and helping clients who don't know where to start.

Within the next 5 to 10 years, most knowledge work will probably involve teams of AI agents that represent us and are trained on our expertise, shaped by our taste and deployed on our behalf.

What does this mean for you? If you're looking to run a small consulting business, you already have access to AI tools that enterprises are struggling to deploy effectively. The question isn't whether to engage with AI, it's how to do it in a way that reflects your values and actually serves your needs and goals.

My goal with Motivka is to build in public, to demonstrate how your unique abilities can shape these systems and determine how useful they become for you. I'm building tools, writing about what I learn, and creating my own digital twin as a proof of concept that others can take inspiration from.

What is Motivka?

Patterns. Patterns everywhere.

A name combining "motif", the recurring patterns that occur in music, art and nature, with "ka", a Czech diminutive suffix. It's a nod to my heritage and my appreciation for Czech creatives who used motifs so beautifully: Alfons Mucha, Antonín Dvořák, and Jan Švankmajer to name a few.

Motivka is an interactive lab: a place to experiment with AI in public, share what I learn, and demonstrate how these systems can genuinely help. It's part portfolio, part blog, and eventually, my own digital twin built on my experiences and values.

If this seems kinda crazy, that's because the most interesting stuff usually does!

Expertise

I have experience across a range of industries and functions, with focus on some core areas

Discovery & Proposals

A free 30-minute consultation to dive into your business challenges, followed by a tailored, actionable proposal.

  • Business Analysis
  • Needs Assessment
  • Strategic Planning

Educational Workshops

Hands-on training and educational sessions to equip your team with the skills to use AI and automation effectively.

  • Prompt Engineering
  • AI Literacy
  • Workflow Ideation

Workflow Automation

Seamlessly connect your tools using platforms like n8n, Make, and Zapier to automate repetitive business processes.

  • n8n
  • Make.com
  • Zapier
  • Custom Webhooks

Agent Development

Building intelligent, autonomous agents that handle specific tasks, surface insights, and work on your behalf.

  • LangChain
  • OpenAI APIs
  • Anthropic Claude
  • RAG

Data Architecture

Connecting scattered systems into a unified ecosystem so your data actually works for you and provides clear insights.

  • PostgreSQL
  • PocketBase
  • Vector Databases
  • REST APIs

Web Design

Crafting modern, responsive, and performant web experiences tailored to your brand identity and business goals.

  • SvelteKit
  • Tailwind CSS
  • TypeScript
  • Figma

Want to Chat?

I work with a small number of clients at a time. If you've got a challenge, or just want to explore what's possible, let's chat!